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August 12, 2025INBOUND Blog
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April 6, 2026INBOUND is Now UNBOUND: Why We’re Evolving the Event
After fifteen years, HubSpot’s INBOUND event is becoming: UNBOUND.
That naturally raises a question. Why change the name at all? Fifteen years is a long time. The world didn't stand still and neither did we.
Over the past several years, we've heard two consistent reactions from the practitioners, marketers, and growth leaders who have made INBOUND what it is. First: deep appreciation for what INBOUND established. Second: recognition that the world it was created for has changed across teams, across technology, and across the customer journey. And so has HubSpot.
This evolution is our response to that reality. INBOUND is becoming UNBOUND because growth no longer fits within a single framework or function. Today, it covers marketing, sales, service, and operations across the full customer journey in an AI-driven environment. UNBOUND reflects that expanded reality and the mindset required to lead through it.
INBOUND laid the foundation. UNBOUND embraces what growth has become.
Announcements
April 23, 2026Become One of the First UNBOUND Voices: Apply to Be a Founding Creator
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- When it comes to networking at INBOUND, we all bring a little something different to the conversation (or the coffee bar line). Some of us are natural conversationalists, effortlessly engaging with anyone they meet. Others prefer a well-timed one-on-one, skipping the spotlight for meaningful connection. So, which kind of networker are you? Take our “What’s Your Networking Personality?” quiz to find out. Whether you thrive in the buzz of a packed mixer or you’re the champion of the follow-up email, this quiz is here to decode your social superpowers and help you make the most of every handshake, chat, or LinkedIn request. And don’t worry: no matter your result, we’ve got tailored networking tips to help you make your mark at INBOUND 2025 (or anywhere else you’re building your empire).
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